摘要
坐在记者的对面，梁昭贤确实有点紧张，他的手心都开始冒汗了。为了掩饰这一点，梁起身到酒橱边取出一瓶葡萄酒，斟上了一杯。
Liang Zhaoxian, executive president of Galanz group, is the successor of the family business.He ever tamed out the revolution on industrial upgrade and diversification so as to change the late of the family business and prove bis own power. However, the market share of microwave oven which is the main business of Galanz is now tbreatened by Midea; Liang's dream of building a air conditioner kingdom seemed fragile. Let alone his strategic transfer from'World Factory'to'World Brand'which was proposed in 2005. Trying to get rid of the label of price killer, Galanz found itself still on the old way though. Can Liang's risky adventure help this family business indeed?
出处
《中国企业家》
2008年第23期126-129,14,共4页
China Entrepreneur
