开拓民族文化产品的市场需求分析

Analysis on Market Opening of National Products

我国的民族文化产品和一般物质产品虽然有些外形相同，但它在物质产品上负载了若干文化内涵，它可为满足人们精神需求的服务。只要我们到西部去，在少数民族这种潜在的人文资源中去开拓，去寻找市场，就能找到适应消费者需求的民族文化产品，而这种需求如何表现，怎样发展是值得研究的问题。

Our national products have carried plenty of cultural significance that can serve for people＇s mental development. We should go to the west and explore this potential cultural resource, however, how to develop it is an issue worthy of research.