梅州客家文化的旅游开发

TRAVELING EXPLOITATION OF MEIZHOU HAKKA CULTURE

梅州是客家人的聚居地,客家文化是客家人在迁移和居住过程中所创造的物质、精神财富的总和是移民文化、中原文化和山地文化相融合的地域文化。客家文化在旅游开发中具有很高的观赏价值、体验价值、教育价值和科研价值,客家文化旅游资源是梅州最具特色的旅游资源,旅游发展使客家文化得以开发、传播和发展。促进客家文化的旅游开发,必须深入挖掘客家文化内涵、深度开发客家文化旅游产品,同时,客家文化的创新对旅游的持续发展具有非常重要的作用。

Meizhou is the place which Hakkas live together. Hakka culture is the summation of material and spiritual wealth which created in the migration and the housing process, it is one kind of region culture, it is the fusion of immigration cultural, the area of the south of the Yellow River cultural and the mountainous region cultural. In the traveling exploitation, the Hakka culture has very high value in watch, experience, education and scientific research. Hakka culture traveling resources is the most characteristic traveling resources in Meizhou. The traveling development causes Hakka culture to exploit, spread and develop. To promote Hakka culture＇s traveling exploitation, we should excavate the connotation of Hakka culture thoroughly, develop Hakka culture traveling product deeply, simultaneously, the innovation of Hakka culture counts for much function for the traveling to develop persistently.