市场营销中的电子商务

Study On the marketing of e-commerce

电子商务使企业摆脱了商业中介的束缚,降低了生产成本,节省营销费用,提高效率,缩短了厂商和客户的距离,它满足消费者选择质优价低商品的欲望。

Electronic Commerce have rid themselves of the shackles of intetmediary basiness, lower production costs , save marketing costs, increased efficiency, shortened the distance between manufacturers and customers. It satisfies the rational choice of consumers low commodity prices for better desire