近城风景名胜区旅游可持续发展研究——以南京市钟山风景名胜区为例

On Sustainable Development of Tourism of Scenicand Historic Area near City-with a Case on Scenic and historic area of Zhongshan in Nanjing

近城风景名胜区与她所依托的城市关系密切,发展旅游具有一定的优势条件.自然景观和人文景观组合好,档次高;景点密度较大,集聚性好,丰度高;区位条件优越,交通便捷;基础设施良好;客流量大等.但也存在着面临城市化的威胁、景区镶嵌分割严重、区位变化后主题定位不明等问题.本文针对存在的问题,提出要实现近城风景名胜区的旅游可持续发展,必须在保护的前提下实施精品开发,进行旅游资源整合,联合营销,提高管理服务水平等.

Scenic and historic area near city is in close relationship with the city it depends on. It has quite a few advantages in developing tourism,such as the natural and humanity landscapes of it not only are combined organically,but also are high levels ;the density of landscape is bigger,centralized; it has a ascendant location and handy traffic as well as favorable basic establishments, etc. But scenic and historic area near city has also a series of problems ,for example facing urbanized menace,seriously comminuting scenic area and undefined theme orientation after changing location, and so on. With the above problems, the author brings forward that scenic and historic area near city must carry out finished exploitation, unification of tourism resources, united management and selling along with improving the levels of management and service.