制度约束下的市场主体行为分析——针对“限塑令”的分析

Analysis on Behavioral of Market Participants under System Restriction——The Example of "Plastic Limit Orders"

"限塑令"作为一项制度安排,涉及多方市场主体:政府、生产者、商家及广大消费者。政府成本与社会福利的比较,决定了制度效率。在制度约束下,替代品成本的高低关系到违规的可能,而商家的竞争,使限塑面临挑战。购物袋的有偿使用,是通过抑制消费需求来控制供给,成本的转稼造成消费者剩余的损失,消费者的逆向选择行为必然与促进资源综合利用,保护生态环境的政府本意相冲突。因此,限塑作为一种制度约束,需要市场主体的共同认同,才能更好发挥作用。

＂Plastic limit orders＂ as a system, whether to achieve the anticipated target, involves the government, the producer, the business and the general consumers. Comparison of the government cost and social welfare, has decided the system efficiency. Under the system restriction, the level of the substitute cost relates to the contrary possibility, Business＇s competition, causes to plastic limit faced with the challenge. The paid utilization of the shopping bag, controls supply by inhibiting the consumption demand. The transferring to the cereals of cost create the loss of the consumer＇s surplus, Consumers＇ reverse choice behavior must be conflicting with the government original idea that promoting comprehensive resource utilization and protecting ecological environment. Therefore, plastic limit as a kind of system, needs common approval of market participants, could be easier to function.