摘要
利用产品差异化理论和博弈理论,在传统的豪泰林定价模型基础上,建立了航空公司市场竞争定价博弈模型,分析了旅客类型以及航空公司需求情况,证明了在旅客对价格极其敏感的情况下,这种博弈不存在纯战略均衡。
Referencing product differential theory and game theory, this paper establishes a pricing model for airlines competition based on the traditional Hottelling Pricing Model. It analyzes different types of passengers and airlines demand, and it also proves that there is no pure Nash equilibrium when passengers are very sensitive to price.
出处
《中国民航大学学报》
CAS
2008年第6期52-55,共4页
Journal of Civil Aviation University of China
关键词
航空公司
博弈
产品差异化
定价
airline
game theory
product differential
pricing