浅析上海浦东会展业发展对酒店业的影响

Analysis of MICE Impact on Hospitality in Pudong District, Shanghai

酒店作为开展会展活动不可缺少的一部分,其发展深受会展活动的影响,文章以上海浦东会展业为例,分析会展业发展对酒店业产生的影响包括:①酒店空间布局呈聚集趋势;②酒店经济收益日渐显著;③酒店商务客人比重增加并对住宿需求呈两极化;④会议市场成为酒店积极开拓的市场。最后,文章对酒店业在会展高速发展下实现可持续发展作相关讨论。

Though an indispensable part, the hospitality industry is under influence of MICE industry. Based on the data of MICE industry of Pudong District in Shanghai, this article analyses its influence on hospitality. Firstly, hotels tend to lie out in cluster. Secondly, hospitality increases earnings. Thirdly, the proportion of businessmen consumer is larger than before and their demands become polarized. Fourthly, holding conference becomes a major market for hotels development. Finally, this article discusses how the hospitality can develop in sustainable way.