摘要
当众多跨国企业纷纷选择将生产和服务外包给亚洲国家时,思科却跳脱了成本节约的框架,宣布在印度建立大型研发中心,以实施全球化的品牌战略。
While lots of Transnational Corporations transfer the production and service to Asian countries, Cisco jumped out of the cost budget and announced to establish R&D center in India with a view to realizing globalized brand strategy, which not only develop the local economy and technology, but also make much progress in exploring the creativity ability of the company. Adapting to the globalization change, Cisco has donated the superiors' decision-making authority to the underling departments.
出处
《经理人》
2008年第2期90-91,18,共2页
Manager