创业机会选择与评价的比较分析

A Comparative Analysis of Entrepreneurial Opportunity Selection and Evaluation

评价和选择合适的机会是创业的重要基础内容。有关研究分析了Timmons创业机会评价指标体系对资深创业者和一般管理者的实用性,结合该评价指标体系,利用调查数据,将大学生与资深创业者和一般管理者对创业机会的选择与评价进行比较分析,认为大学生对创业机会的评价与选择比较理想化。

Evaluation and selection of appropriate business opportunities is an important basis content for entrepreneurship. Some related study analyzed the practicability of Timmons＇ entrepreneurial opportunities evaluation index system for entrepreneurs and senior managers. On the basis of this index system, using survey data, We make a comparative analysis to the selection and evaluation of entrepreneurial opportunities between college students and entrepreneurs and senior managers. Analysis shows that college students on entrepreneurial opportunities evaluation and selection is relatively idealistic.