摘要
高校网络新闻是高校宣传工作的重要组成部分,如何利用网络传播特征,发挥网络新闻区别与传统媒体新闻的优势,开创高校宣传工作的新局面,是一个系统的研究课题。笔者通过对网络新闻特点、优劣势进行阐述、分析,提出网络新闻工作的对策与措施。
Supervising university network news is an important component of university' s propaganda work. It is a systemic research subject as to how to make use of the network dissemination characteristics, to display the superiority of network news over traditional media news and to initiate a new phase of university' s propagandizing work. Based on the characteristics, strengths and weaknesses of network news expatiated and analyzed in the paper, the author puts forward the measures and countermeasures for improving the work of supervising university' s network news.
出处
《安徽农业大学学报(社会科学版)》
2008年第6期105-107,共3页
Journal of Anhui Agricultural University:SOC.SCI.
关键词
网络新闻
特点
采编策略
network news
featnres
editing strategy