基于双重收购渠道的生猪供应链协调机制研究

Coordination Research on Pig Supply Chain of Two Purchasing Channels

鉴于我国以农户散养为主的生猪养殖模式给生猪供货商(猪贩)造成不便,供货商除自己收购外,还会雇用其在乡村的代理人帮助收购生猪。文章针对这种特殊的双重收购渠道的生猪供应链建立了供货商和代理人组成的两级供应链模型,通过对比供应链分散决策和集中决策情形下的生猪价格、收购量和利润,阐明了分散决策时通过设计合理的收入共享机制,就能实现供应链利润最优,供应链双方实现共赢。

In China, pigs are mainly bred by scattered farmers in the countryside. It has brought inconveniences to the pigsuppliers who supply the pigs to the butchers. Therefore, the supplier will purchase the pigs not only by himself but also by the agent who can purchase the pigs for him. A model of this special two purchasing channel supply chain is studied. By comparing the prices, quantities and profits in decentralized and centralized conditions, the study shows that the maximum profit can be realized by using a reasonable revenue-sharing contract, while a win-win situation can be reached.