摘要
从电视节目编排与电视市场营销的角度指出电视节目编排要有明确的立足点、切入点和支撑点。
This paper points out that the television programming must have definite stand-points, entry-points and support-points from the angle of television programming and television marketing.
出处
《科技情报开发与经济》
2008年第35期85-86,共2页
Sci-Tech Information Development & Economy
关键词
电视节目编排
电视市场营销
立足点
切入点
支撑点
television programming
television marketing
stand-points
entry-points
support-points