摘要
因子分析是20世纪初发展出来的一种多变量统计技术,最初应用的范围偏重于人类行为的研究,以后逐渐扩展到社会学、气象学、政治学、医学、地理学及管理学的领域。通过因子分析在消费者对钙的认知的应用,从而把握消费者对钙产品的真实认知和行为趋势。
Factor analysis is a muhi-variable statistical technique developed in the early 20th century. Its initial application scope is emphasized on the study of human behaviors, and is gradually extended to the sociology., meteorology, political science, medicine, and geography and management science. The application of factor analysis in consumer＇s awareness of calcium can hold consumer＇ s actual awareness of Calcium-based products and their behavior trends.
出处
《科技情报开发与经济》
2008年第35期87-88,共2页
Sci-Tech Information Development & Economy
关键词
因子分析
消费者
钙产品
factor analysis
consumer
Calcium-based products
