摘要
在民办高等教育市场竞争日益激烈的当今社会,民办高校的发展面临着各方面的机遇与挑战.。文章运用SWOT分析法全面系统地分析了民办高校的优势、劣势、机会和威胁,设计了民办高校的发展战略思路,并提出了民办高校可持续发展的战略选择。
With an increasingly fierce competition in education world, the development of private universities is faced with both opportunities and challenges. The article gives a comprehensive and systematic analysis of private university＇s strengths, weaknesses, opportunities and menaces by using the method of SWOT. It then discusses the possible strategic choices for sustainable development of the private universities.
出处
《武汉职业技术学院学报》
2008年第6期15-18,107,共4页
Journal of Wuhan Polytechnic
关键词
民办高校
发展战略
SWOT分析
应用
private universities
development strategy
SWOT analysis
application
