基于区域旅游合作平台的产业集群系统构建——以桂林旅游圈为例

Construction of Industrial Cluster System Based on Cooperative Regional Tourism Platform——A Case Study of Guilin Tourism Circle

桂林是我国第一批对外开放的传统旅游目的地,桂林旅游圈区域旅游发展已经具备一定区域产业集群的发展基础。要构建有竞争实力的区域旅游产业集群系统,必须不断优化内部的旅游产品结构,增强集群内旅游企业的良性竞争与合作,构建区域合作的信息和交通通道与平台,不断培育这种集群机制氛围和集群文化,加强区域旅游品牌建设等,提高整个旅游区域的效率,促使区域旅游集群在合作中构筑产业集群系统。

Guilin is one of the first Chinese tourist destinations opening to the outside world. The regional tourism of Guilin Circle has already had the development basis of regional industrial cluster. To construct the competitive regional tourism industrial cluster system, efforts should be made from different aspects： optimize inner tourist product structure, strengthen sound competition and cooperation among companies within the clusters, build up information and communication platform of regional cooperation, cultivate atmosphere and culture of cluster system, reinforce hrand construction of regiortai tourism, raise efficiency of the whole tourist region, prompt construction of cluster system in the cooperation of regional tourism clusters.