摘要
近年来,随着3G日益临近和电子商务市场的逐步发展成熟,移动商务发展非常迅速,它能运用于金融信息化中并为金融企业发展注入活力。文章介绍了移动商务的发展前景,分析了移动商务在现代金融业的主要应用领域:移动银行、移动支付、移动证券和移动保险,探讨了移动商务在金融信息化中的应用价值,最后提出了移动商务下金融信息化的发展前景。
Recently, with the approaching of 3G and the increasingly development of electronic business markets, mobile commerce is in rapid development. Mobile commerce can be applied to financial informatization and improve the development of enterprises. This paper introduces the trend of mobile commerce, and then analyses the application of mobile commerce in modem finance which includes mobile bank, mobile payment, mobile securities, and mobile insurance, and then explores the application value of mobile commerce in financial informatization. Finally, the application of mobile commerce in financial informatization and its future is put forward.
出处
《改革与战略》
北大核心
2009年第2期146-148,共3页
Reformation & Strategy
关键词
移动商务
金融信息化
服务
mobile commerce
financial informatization
services