摘要
从市场经济与传媒模式着眼,对市场经济与传媒模式的变迁、传媒产业化运作的现状、媒体经营带来的负面效应等方面问题逐一展开论述,并相应地提出建议与对策。
Starting from market economy and communication mode, this paper analyzes the transition of market economy, the present situation of media industrialization, and the negative effect of media operation. Corresponding countermeasures are put forward.
出处
《吉首大学学报(社会科学版)》
2008年第5期112-115,共4页
Journal of Jishou University(Social Sciences)
关键词
市场经济
传媒模式
产业化
market economy
communication mode, industrialization