跨国经营中的软权力源泉与局限被引量：1

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摘要随着以信息为基础的经济发展和跨国相互依赖的加强,软权力在跨国经营中的作用日趋重要。文章介绍了软权力的本质和来源,论述了企业在跨国经营中的三种软权力资源,分析了软权力在跨国经营中的局限性,最后对我国企业软权力建设进行了简要的总结和展望。

作者李长书

机构地区安徽财经大学国际经济贸易学院

出处《生产力研究》 CSSCI 北大核心 2008年第23期149-150,162,共3页 Productivity Research

关键词跨国公司跨国经营软权力国际竞争

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生产力研究

2008年第23期

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