摘要
阐述了企业一体化管理理念和企业文化传播管理的内涵,分析借鉴一体化管理理念系统推进企业文化传播管理的必要性和可行性,并提出在这一过程中需要注意的问题。
The article expatiates the concept of enterprise's integration management and connotation for propagating and managing corporate culture, analyzes the necessity and feasibility of systematically promoting the mentioned works and puts forward matters needed to be paid attention to during the implementation
出处
《有色金属设计》
2008年第4期13-16,30,共5页
Nonferrous Metals Design
关键词
系统推进
企业文化
传播管理
Systematical promotion, corporate culture, propagation and management