析论传统娱乐文化开发在城市旅游中的作用及其前景

Analysis of the Function and Prospect of the Traditional Entertainment Culture in City Travel

传统娱乐文化的开发对于城市旅游开发具有重要作用,这可以从塑造城市形象的独特性、提升城市形象的文化品位两个层面得到证明。同时,传统娱乐文化的开发符合游客对传统文化与日俱增的兴趣、城市娱乐休闲新时尚及游客参与等趋势,说明传统娱乐文化在城市旅游中有良好的开发前景。此外,传统娱乐文化在城市旅游中的开发应注意与所在城市的适合度、规模性,并强调现代技术手段需合理运用,商业化与文化性、雅与俗的关系等需妥善处理。

The paper demonstrated the important function of traditional entertainment and cultural development from two aspects, creating a city＇s unique image and enhancing the cultural quality of city travel image. At the same time, it also analysed the development prospect of the traditional culture to be in line with tourists＇ growing interest in traditional entertainment culture, the city entertainment leisure and participation. Furthermore, the paper pointed out that the traditional entertainment culture in the city＇s tourism development, should pay attention to its relations with the host city of fitness, size, and also stressed the modern technology used in a reasonable manner, properly handling the relationship between commercialization and culture, elegance and vulgar, and so on.