摘要
本文论述了图书馆在信息时代应注重信息开发的重要性和图书馆信息营销的可行性和必要性,笔者结合工作实践,对图书馆信息资源开发与信息营销之间存在着密不可分的关系进行了深入探讨。
This article expounded the importance of library paying more attention to information resource development and the feasibility and necessity of library information marketing. Combined with the working practice, the relationship between library information resource development and information marketing was discussed in depth.
出处
《现代情报》
2009年第3期123-124,130,共3页
Journal of Modern Information
关键词
图书馆
信息资源开发
信息营销
library
information resource development
information marketing