羽绒服装提升出口竞争力的对策研究

Study on Measures for Down Garments to Promote Export Competitiveness

通过羽绒服装出口情况和国外主要市场对羽绒服装技术品质要求侧重点的分析,明确国内外技术质量问题的差异性所在,强调了《羽绒服装出口技术指南》对于国内相关生产企业贯彻落实科学发展观,提高自身技术质量、管理水平和创新能力的重要作用,阐述了国际贸易活动中羽绒服装提升出口竞争力的相应策略。

By analyzing the export of down garments and the demand of main markets overseas on the technical quality of down garments, this paper makes clear the differences of the technical quality at home and abroad, emphasizes the important role that Guide on Export Techniques of Down Garments plays for relevant manufacturing enterprises in China to carry out the scientific concept of development and enhance the self technical quality, management level and innovative ability, and expounds responding measures for down garments to promote export competitiveness in international trade.