摘要
与其他社会组织和团体相比,作为新闻宣传机构的大众传媒具有更多更灵活有效的方式来援助社会弱势群体。本文阐述大众传媒对社会弱者援助的成因,并从新闻舆论、信息资源、精神激励、经济援助等方面探讨大众传媒对弱势群体的援助方式。
Comparing with other organizations or groups, the mass media, as the news and propaganda organization of the party or government, have more and better ways to help the social vulnerable groups. This paper discusses the reason, and the way for the mass media to help the social vulnerable groups, from the perspective of the news opinion, information resources, moral encouragement and economic assistance.
出处
《浙江工业大学学报(社会科学版)》
2007年第4期471-475,共5页
Journal of Zhejiang University of Technology:Social Sciences
基金
浙江省社科联课题(06N07)
关键词
大众传媒
社会弱势群体
援助方式
mass media
social vulnerable groups
the way to help