摘要
"看一句话,可以思考10年……你看10万字也未必明白其中的道理,有时候一两句哲理的话就把它终结了。"现任麦肯中国广告公司的总经理莫康孙,是广告界的重量级人物。在他30多年的广告生涯中,无论其行事、做人都给业界留下了极好的口碑,广受两岸三地广告人的尊敬。美术设计出身的他,自然对平面设计和广告摄影有着丰富的从业经验和深刻的体悟。我们有幸采访了莫先生,请他来谈谈广告及广告摄影的现状及未来。
'A person may spend ten years in search for the hid- den meaning of one sentence...Sometimes one or two philosophical sentences summarize the truth that you failed to make out even after reading thousands of words.'Tomaz Mok,General Manager of MeCANN China,is a big shot in the advertising industry.Over 30 years of his career in advertising,his conduct and man- ners have won him much public acclaim in the circle.He is widely respected by the advertisers from Mainland. Taiwan and Hongkong.Rising as an artistic designer, he is naturally experienced and has more insight into the plan designing and advertising photography.We are honored to interview Tomaz about the current and the future of advertising and advertising photography.
出处
《影像视觉》
2007年第4期48-49,共2页
Image Materials
