摘要
Huang Shang Huang was just a small store that sold cooked food in 1993. Now, it is a large group of companies, with assets worth about 100 million yuan (US $12.50 million). It owns more than 150 stores across China, including 70 outlets in Nanchang, Jiangxi Province. The company's achievements are outstanding, not only in Jiangxi, but also within the nation's cooked-food sector. By transforming her workshop into a modern enterprise, Xu Guifen, owner of the enterprise, has accomplished great success. So, what are the secrets to her success?
1993年,“煌上煌“还不过是一家前店后坊的熟食小店,而今天,“煌上煌”已是拥有资产近亿元的集团公司。公司属下的煌上煌烤禽连锁店光在南昌市内就有约70家,在全国共有150多家,这样的业绩不仅在江西省首屈一指,在全国的熟食行业也算得上佼佼者。从家庭式作坊到现代化企业,徐桂芬完成了一次成功的嬗变,这其中到底有何奥秘？
