华晨里的理想主义者

Idealists in Brilliance China

每天清晨,穿着灰色工作服的工人们匆匆走进位于沈阳市大东区的沈阳华晨金杯汽车有限公司。在老工业基地沈阳,这种场景是最常见的。华晨金杯看起来和周围的其他工厂没有什么不同。但是,从1991年成立以来,这个公司经历了无数次风波。在频繁的股权变更、高层地震背后,却也有另一个不为人知的华晨故事:始终不肯放弃造车梦的工程师,希望成就一番事业的空降兵,命运与华晨连在一起的企业干部,这些理想主义者,在华展最高层一次次的资本斗争和人事变动中坚守着自己的梦想,埋头做着少人喝彩的事业。现在,华晨来到了一个更为困难的时刻。在市场寒流中,华晨金杯赖以为生的轻客市场已近饱和,轿车产品三年固守单一车型、销量逐年下滑。理想主义者们认为,华晨必须从过去花钱买技术转变成真正的自主研发企业。但要实现这个转变,除了华晨员工的自救改革,辽宁省政府的支持对华晨可能更为重要。华晨能成为一个自主研发企业吗?虽然华晨依靠这个旗帜网罗了众多为此而勇于牺牲和奋斗的理想主义者。

Since its building in 1991, Brilliance China experienced many storms including frequent stock rights changing and management earthquake. However, there is another story about the company that few people know. There are some idealists in Brilliance China who keep innovating despite the company's internal conflicts. Now the company is facing tougher times. The light passenger car market is nearly saturating, the sales of its cars are decreasing. The company's idealists think that it must do its own R&D instead of buy technologies. However, to achieve its goals it should win the helps of the local government