厂商渠道纷争——从竞争走向竞合

Distribution Channel Dispute Between Factories and Sellers—From Competition to Cooperation

本文在论述分销渠道控制力的基础上,提出了厂商之间应该积极调整竞争心态,从"竞争"走向"竞合"的新理念。

Based on the argument of control force on distribution channel,this essay proposes the idea that factories should actively adjust their competition attitude,walking from"competition"to "cooperation".