摘要
探索了开展绿色营销企业的广告实施策略，主要包括广告差别策略，广告系列策略和广告的时间策略．
The paper inquired into the applying strategies of advertisment in enterprises of Green Marketing.It consists of the disparity strategy of advertisment and the time strategy of advertisment.
出处
《沈阳工业大学学报》
EI
CAS
1998年第S1期181-183,共3页
Journal of Shenyang University of Technology
关键词
绿色营销
绿色标志
广告实施策略
Green Marketing
Green sign
applying strategy of advertisment
