摘要
本文对北川羌族自治县旅游业灾后重建进行研究,阐述了对羌族文化保护的科学认识。本文剖析了羌文化的基因与根本载体羌人自身,提出了保护羌文化的挖掘、提炼、交流、传承四原则。从灾后的实际出发,本文建议将中国羌族民间艺术团作为最具价值和影响力的旅游产品推向市场。
This paper addresses the scientific cognition on the protection of Qiang culture based on an empirical study on tourism reconstruction of Beichuan Autonomous county after 5-12 Earthquake. The article makes an analysis of Qiang culture and finds that its most fundamental culture gene and carrier is the Qiang people themselves. The article also offers four principles of protection, namely excavation, refinement, communication and transmission. With the reality of post-disaster reconstruction, the article suggests to promote the Qiang Folk Art Troupe to the market as the most valuable tourism product with the widest influence.
出处
《旅游科学》
CSSCI
2009年第1期57-60,共4页
Tourism Science
关键词
羌文化
保护
旅游产品
Qiang culture
protection
tourism product