跨国公司区域战略研究综述

A Review of Research on Regional Strategy of Multinational Corporations

当代跨国公司面临着全球化和当地化的双重压力和困境,随着区域经济一体化的发展,有关跨国公司区域战略的研究也在学术界逐步兴起。本文试图从跨国公司区域战略的驱动力、证据、理论思辨和组织实施等视角,对现有的文献进行梳理,并对该领域的后续研究提出展望和建议。

Multinational corporations today are confronted with the dual pressure and dilemma of globalization and localization. With the development of regional economic integration, research on regional strategy of multinational corporations is gradually gaining its rise. This paper tries to review the existing literature of the regional strategy of multinational corporations from the perspectives of its driving forces, evidences, theoretical arguments as well as its organizational execution, that is, the regional headquarters of MNCs. After that, it proposes suggestions for further research in this area.