摘要
华夏科创是一家位于北京中关村的高科技公司,主要研发?生产和销售与水质安全?油料品质和食品安全有关的分析仪器。本案例通过对华夏科创公司历史上几次重要的商机和商业想法的识别和开发过程的描述,试图讨论商机识别与外部因素和创业者个人特征的关系。本案例特别适用于创业学的商机识别和开发过程教学。
Chinalnvent is a high-tech firm located in Beijing Zhongguaneun. It designs, produces and markets analytical instruments related to water quality, oil quality and food quality. In this case by describing the process of business opportunities identification and exploration in the China Invent history, we try to understand the relationship among business opportunity identification and exploration, environmental factors and entrepreneurs' characteristics.
出处
《管理案例研究与评论》
2009年第2期120-124,共5页
Journal of Management Case Studies
关键词
创业
商机识别和开发
环境因素
创业者个人特征
entrepreneurship
business opportunity exploration and exploitation
environmental factors
entrepreneurs
characteristics