摘要
具体谈到了涂料业品牌如何打造的重要性,又详细阐述了改变经营理念是市场经济的制胜法宝,最后指明了涂料业品牌之路的方向。
This paper introduces the importance of establishing the top brands for coatings industry, narrates that change of operation idea is the talisman to success for market economy; and points out the direction of top brand of coatings industry.
出处
《中国涂料》
CAS
2009年第3期17-18,共2页
China Coatings
关键词
品牌
行动
营销策略
创新
top brand, action, operation strategy, innovation