有线数字电视服务策略刍议

Discussion about Cable DTV Service Strategy

有线数字电视整体转换正在全国各地快速推进,本文分析了推进过程中存在的问题,对服务及其特性进行分析后,提出"公益保障,及时可靠,满足需求,有偿服务,市场运作"的现代服务理念。并针对处在引导期、发展期的有线数字电视运营实际,探讨实施现代服务理念的有效途径。

Promoting digitalization of CATV is an inevitable trend of technological development, is an essential requirement for the promotion of national informationization and national economy development, and is a project for benefit of thousands of families. However, this project is becoming a project that people complain. This is mainly caused by poor service. In view of actual operation of cable DTV during guiding period and developing period, the article discusses an effective way to implementation of modern service concept.