摘要
在旅游业的发展过程中,传媒的作用带来了旅游经济的繁荣与发展,将旅游和传媒资源有效而合理的组合,能促使旅游业朝着健康、有序的方向发展。
In the development of the tourism, the functions of the mass media has brought about the prosperity and development to the tourist economy. And making effective and rational combination of the tourism and mass media can make the tourism develop towards a healthy and orderly direction.
出处
《科技情报开发与经济》
2009年第11期98-100,共3页
Sci-Tech Information Development & Economy
关键词
旅游业
传媒
优化组合
tourism
mass media
optimal combination