“义博会”对直接经济影响的实证研究——以2007年“义博会”为例

Empirical Study on Direct Economic Impact of Yiwu International Commodities Fair: Based on Fair in 2007

近年来,会展经济对社会经济发展的影响作用越来越大,会展业得到了蓬勃发展。尤其是作为第三大专业会展的"义博会",愈加显示出了自己特有的魅力,使越来越多的人关注义博会。基于实际调查数据的动量分析表明:"义博会"对地方社会产生的直接经济影响,主要体现在参展人员的日常消费和设展支出两大方面。在日常消费中,一般性支出中比重最大的是购物支出和住宿支出,其次是餐饮支出、娱乐支出,最小的是通讯费用和当地交通费支出。

Recently, the influence of exhihition economy is gradually increasing to social economy and exhibition industry develops prosperously. Especially China Yiwu International Commodities Fair, the third professional exhibition, displays its partieular charm and attracts more attention. The momentum analysis based on real survey data shows that its direct economic influence to local society lies in daily consumption and exhibiting expenditure of the exhibitors. In daily consumption, the largest portion of general expenses is shopping and lodging expenses, the seeond is dinning and entertaining expenses, and the smallest is communication and local transportation expenses.