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竞争情报在中小企业应用中的问题分析 被引量:8

Problems in the Application of Competitive Intelligence in Small and Medium Enterprises
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摘要 在信息时代与知识经济背景下,信息管理与竞争情报问题已经成为中小企业不可回避得问题。中小企业竞争情报应用研究问题的解决对促进中小企业内部机制和外部经营环境的改善,满足中小企业对信息的需求,增强中小企业活力至关重要。因此本文就中小企业中竞争情报应用的问题展开探讨,分析问题的原因,提出发展中小企业竞争情报的对策,希望对中小企业以后开展竞争情报活动有所帮助。 In the context of a knowledge-based economy and information age,information management and competitive intelligence has become a problem for small and medium enterprises,that can not be avoided.The application of Competitive Intelligence to solve the problems for small and medium enterprises to promote internal and external mechanisms,to improve the business environment,to meet the information needs of small and medium enterprises,enhance the vitality of small and medium enterprises is crucial.This article analyzed the cause of the problem and put forward the responses to develop small and medium enterprises,gave some help.
作者 罗琳 谷丽萍
出处 《现代情报》 2009年第4期179-182,19,共5页 Journal of Modern Information
关键词 中小企业 竞争情报 问题 对策 small and medium enterprises competitive intelligence problem response
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