摘要
2008年北京奥运会的成功举办给我国体育产业带来了无限的契机和积极的影响,提升了开拓体育产业发展的空间。本文以奥运物流为出发点,论述了奥运物流理论对大型体育赛事举办的重要作用、必要性、物流运作的具体应用和特点等进行了深入探讨和研究。
The 2008 Beijing Olympic Games success to Chinese sports industry with unlimited opportunity and positive impact, enhanced the development of the sports industry to open up space. In this paper, the logistics for the Olympic Games starting point, discusses the theory of Olympic logistics major sports events held on the important role of the need for logistics operation and characteristics of specific.
出处
《中国市场》
2009年第10期93-94,共2页
China Market
关键词
奥运物流运作
体育赛事
可行性
Olympic logistics operation
sporting events
the feasibility
