民族贫困地区旅游资源富集区社区主导旅游发展模式的路径选择——以云南梅里雪山雨崩藏族社区为个案研究

Route selection of the community dominated tourism development in the impoverished minority area which has rich tourism resources——Taking the Yubeng Zang Minority Community of Yunnan Meili Snowy Mountain as an example

我国旅游资源优势明显,市场潜力巨大的少数民族贫困地区,社区主导旅游发展有其积极意义。然而,仅仅依靠社区自身力量主导旅游发展,运行中隐藏的弊端随着时间的推移而不断暴露出来,而地方政府出于对整体经济利益的考虑和外来企业对市场情景的良好预期意味着以政府和外来企业为代表的外来利益主体介入有其必要性与必然性。面对外来利益主体的介入,什么样的社区主导旅游发展模式是适宜的?能够在维护社区利益的同时,有效促进当地旅游业持续发展。本文通过对云南梅里雪山雨崩藏族社区旅游发展的个案剖析来揭示上述问题。

China has obvious advantage in tourist resources. Developing the community dominated tour in the impoverished minority areas which have great market potential is of active significance. However, during the tourist development dominated merely by community, hidden demerits emerged step by step with the time passing. The government＇s consideration on the whole economic benefit and the outside enterprises＇benign anticipation to the market prospect imply that the intervention of the main bodies of profit from the outside, represented by the government and the outside enterprises, is necessary and inevitable. Facing the intervention of the main outside profit bodies, what kind of community dominated tourist development mode is feasible？ It should be able to effectively promote sustainable development of local tourism in the mean time of maintaining community profit. The above - mentioned issue is represented by an example of Yubeng Zang Minority Community of Yunnan Meili Snowy Mountain.