浅析我国房地产网络营销的应用前景

An Analysis of the Application Prospect for the Network Marketing of Real Estate Enterprises

随着信息经济的进一步发展,互联网在企业市场营销方面发挥着越来越大的作用,文章分析了房地产网络营销的特点,指出制约房地产网络营销发展的因素,指明了发展房地产网络营销的对策。

With the further development of IT, Internet plays a more and more important part in enterprise marketing. This article analyses the particulars of real estate network marketing and the factors restricting the network marketing, and puts forward some effective strategies for developing real estate network marketing.