摘要
一个国家不能缺少自己的民族品牌。我们要确立民族品牌发展战略,营造尊重本土品牌的人文环境,使民营企业家得到社会的更多认可,在产业政策、金融政策、财税政策和资本市场等方面积极支持民族品牌的发展。
A country must has own national brands. We ought to establish the strategy of developing national brands, construct the humanistic environment of respecting the native brands, admit the values of the privat enterprisers. And positively support the development of the national brands in these realms, such as the industrial policy, financal policy, tax policy, and in the kapital market,etc.
出处
《上海市经济管理干部学院学报》
2009年第3期51-55,共5页
Journal of Shanghai Economic Management College
关键词
并购
民族品牌
品牌意识
merge
national brand
brand consciousness
