行为学习法在《网络营销》课程中的应用实践

The Application Practice of the Action learning in the Course of "Internet Marketing"

阐述了行为学习法的实施过程,结合《网络营销》课程中的具体实践,探讨了行为学习法在商务类课程体系设计上的可行性。

This paper expounds the implementation process of the action learning, and connecting with the concrete practice of the course of ＂Internet Marketing＂, probes into the. feasibility of the action learning in the design of the business curricular system.