再生资源回收企业在社区的营销策略

Marketing strategy in residential area of renewable resources recycling enterprises

社区是再生资源回收企业开展回收业务的重要场所,回收企业在社区的宣传推广对于提升企业知名度、树立企业品牌、提高业务量具有重要作用。对再生资源回收企业在社区进行营销宣传的必要性进行了分析,提出了几种适于回收企业执行的营销策略,以期对再生资源回收企业有所帮助。

Residential area is an important place for the enterprises which recycle renewable resources to develop business .Hence, the marketing strategies for the residential areas play an important role for the enterprises to create good reputation of enterprises, establish corporate brand and increase business. The necessity of giving marketing publicity to people living in residential area for recycling enterprises of renewable resources is analyzed, some proposal right for recycling enterprises is raised, in order to provide enterprises for helps.