论现代企业核心竞争力的培育

On Cultivation of Core Competitiveness of Modern Enterprises

企业核心竞争力是企业取得和保持竞争优势的源泉。当前我国大部分企业核心竞争力尚未形成。用SWOT矩阵模型及五力竞争模型综合分析企业内外部环境发现,企业可以采用向内开发和向外获取的途径来培育企业核心竞争力。培育和提升企业核心竞争力是一项长期而复杂的系统工程,企业只有从实际情况出发,客观地分析和评价自己,找到具有其他企业所不具备的技术和能力,加以培育,并在企业的经营实践中不断的进行创新和注入新的活力,才能真正拥有自己的核心竞争力。

Core eompetifveaess of enterprises is the source that the enterprises acquire and maintain competitive advantage. Currently core competitiveness of most enterprises has not formed. Through SWOT matrix model and five-force competition model, this paper comprehensively analyzed internal and external environment of the enterprises and showed that the enterprise could take the methods of inward development and outward acquisition to cultivate enterprise core competitiveness. Cultivating and enhancing enterprise core competitiveness is a long-term and complicated system project. Based On factual situation, the enterprises objectively analyze and evaluate themselves and find their own special technology and ability to cultivate, and constantly innovate and input new energy in business practice to own their own core competitiveness.