论大众传播语境中的生态文艺

On the Ecological Literature in Mass Media Language Environment

21世纪,旨在促进人与自然和谐发展的生态文化价值观正在将人类社会导向一种全新的生态文明发展模式。在此背景下,本文以大众传播语境中发端于文艺审美与生态文化建构相互诉求关系的生态文艺为研究对象,从主题深化、形式创新及受众接受等三个层面探查生态文化大众传播"议程设置"下生态文艺的历史发展轨迹。

In the 21 century, the ecological literature value thought, which aims at promoting harmonious development between human and nature, is leading the human society to ecological civilization. On this background, this paper researches on the ecological literature in language environment, which originates from the relationship between literature aesthetics and ecological culture. From the perspectives of theme deepening, form creating and public receiving, the paper investigates the historic track of ecological litera- ture under mass media “agenda setting function”.