基于博弈论的企业实施绿色物流的动因研究

Research on Motivation of Enterprises Implementing Green Logistics Based on Game Theory

用博弈论的方法对企业实施绿色物流的动因进行了研究,分析了企业之间以及企业与政府之间的博弈行为。研究结果表明,在没有外部激励的情况下,企业没有主动实施绿色物流的动机。发展绿色物流很大程度上依赖于政府监督等外部因素的激励。

Using game theory, the paper studies the motivation of enterprises implementing green logistics and analyzes the game behavior between two enterprises as well as the game behavior between the enterprise and government. The results show that the enterprises don＇t have the initiative to implement green logistics without external incentives. It depends most on external factors such as government＇s supervision to develop green logistics.