论地方党报的栏目设置

Perspectives on the Columns Design of Regional Party Newspaper

基于栏目设置是衡量一份报纸质量的标尺,结合实际探讨了地方党报栏目设置的原则,这就是"顶天"与"立地"原则,地方特色显著原则,读者作者相结合原则。其后指出了当前地方党报栏目设置中存在的不足,并提出了克服这些不足应采取的策略。

Since the columns design of a newspaper is one of the important quality measure indices, the principles of columns design for a regional party newspaper were discussed combined with the practices. One of them is the principle of ＂to the sky and on the ground＂, the second one is the principle of impressive regional features and the last one is the principle of combination of the authors with the readers. Then, some drawbacks in designing the columns for regional party newspaper were pointed out, and the methods to remedy these shortcomings were also presented.