CCTV《面对面》节目议程设置偏向的实证分析

Empirical Analysis on Partial Tendency in Agenda of CCTV Program "Face To Face"

本文对央视《面对面》自2003年初开播以来至2007年底的节目,从访谈对象身份和访谈节目主题两个不同维度进行了内容分析,以探求《面对面》5年来节目的议程设置偏向。统计结果显示:在访谈对象选择上存在与人口特征比例截然相反的上层化和明星化偏向;访谈内容具有极强的传奇化偏向,且很多信息被遮蔽,存在着大量真实的盲区。

According to the status of interviewers and the tendency in the agenda of CCTV program ＂Face To Face＂ strate that firstly, the program ＂Face To Face＂ has the themes of chat show, in the article, it is to explore the partial since early 2003 to the end of 2007. The statistic results demonpartial tendency in interviewing VIP and stars that are opposed to the proportion of the population characteristics; secondly, it has the partial tendency in the legend of the content, and there are a lot of covered issues in realities so that lots of information is hided.