上海市社区糖尿病患者对不同健康传播模式需求的定量及定性研究

A Quantitative and Qualitative Study on Needs of Health Communication Pattern Among Community Patients with Diabetes in Shanghai

目的研究上海市社区面向糖尿病患者的健康传播模式和患者需求,为今后有效开展社区糖尿病健康教育工作提供科学的依据。方法采用定量和定性相结合的方法,对社区糖尿病患者进行问卷调查和小组访谈。结果社区面向糖尿病患者的各种健康传播方式效果参差不齐,健康传播针对性不强。结论目前的社区糖尿病健康传播模式尚不能满足患者的需求,必须提高社区卫生服务提供者的综合能力,积极开发社区潜能,规范大众媒体的健康传播。

OBJECTIVE To study the pattern and needs of health communication for diabetes patients in Shanghai Community, so as to give scientific evidence for promoting diabetes education in community. METHODS Combined quantitative study with qualitative study, to investigate diabetes＇ patients with questionnaire and focus discussion. RESULTS At present, different kinds of health communication patterns for patients with diabetes in community not match successfully. CONCLUSIONS The present health communication patterns can＇t meet the needs of patients with diabetes in community. We should promote the integrated ability of community health provider, explore the potential power of community actively, and regulate health communication in mass media.