风险性消费活动研究综述被引量：1

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摘要本文从风险性消费活动的起因、消费者参与风险性消费活动的情感体验及风险性消费活动的影响后果三个方面对相关研究进行了分析和总结,以期实现与传统理论的融合,最后指出了今后的研究方向。

作者梁静陈近范志刚

机构地区浙江大学管理学院

出处《外国经济与管理》 CSSCI 北大核心 2009年第6期39-44,共6页 Foreign Economics & Management

关键词风险性消费活动情感体验正面情感负面情感

分类号 F270 [经济管理—企业管理]

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